EFEKTIVITAS KOMUNIKASI NONVERBAL DALAM PENGEMBANGAN BISNIS GLOBAL: TANTANGAN DAN PELUANG DI ERA GLOBALISASI
Abstract
This research explores the role of nonverbal communication in the context of global business in the era of globalization. The main problem is cultural differences that affect cross-cultural communication, especially in terms of intimacy and individuality. The purpose of the study is to evaluate the balance between intimacy and recognition of cultural differences, identify cross-cultural communication challenges due to globalization and technology, and assess the impact of education and political participation in Indonesia on global communication. The method used is a literature review with a qualitative approach, collecting data from academic sources to analyze the findings. The results show that the balance between intimacy and individuality is crucial for effective communication, the development of cross-cultural communication competencies is important to address the challenges of globalization and technology, and improvements in education and political participation can im
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References
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[3] O. Rusu and M. Chiriță, “Verbal, non-verbal and paraverbal skills in the patient-kinetotherapist relationship,” Timisoara Phys. Educ. Rehabil. J., vol. 10, no. 19, pp. 39–45, 2017, doi: 10.1515/tperj-2017-0014.
[4] Alqanitah Pohan, “Peran Komunikasi Verbal dan Non Verbal dalam Hubungan Manusia,” J. Ilm. Dakwah dan Komun. Vol VI 2. Oktober 2015, vol. 6, no. 2, pp. 5–21, 2015.
[5] L. Sophia, A. Rustandi, and B. R. Sugiarto, “Teacher’s Verbal and Nonverbal Communication on Students’ Motivation in Learning English,” J. English Educ. Progr., vol. 11, no. 2, p. 147, 2024, doi: 10.25157/(jeep).v11i2.15562.
[6] E. Purnomo, F. Annisa, N. Syafitri, and M. Lutfi, “Peran Penting Komunikasi Bisnis Antarbudaya Dalam Era Globalisasi,” J. Ilm. Wahana Pendidik., vol. 9, no. 17, pp. 239–245, 2023.
[7] A. Astuti and W. K. Anindita, “an Analysis of Verbal and Non-Verbal Communication Capability of One Autistic Sufferers At Sedayu,” Transl. Linguist., vol. 02, no. 03, pp. 140–148, 2023.
[8] D. Hadiani and E. D. Ariyani, “Students’ Verbal and Nonverbal Communication Patterns:,” Proc. Int. Conf. Appl. Sci. Technol. Soc. Sci. (ICAST-SS 2020), vol. 544, pp. 282–286, 2021, doi: 10.2991/assehr.k.210424.054.
[9] N. A. N. Ibrahim et al., “The Importance of Non-Verbal Communication in Organizations,” Int. J. Acad. Res. Bus. Soc. Sci., vol. 12, no. 6, 2022, doi: 10.6007/ijarbss/v12-i6/13901.
[10] C. Afrina, N. Hak, and R. Putra, “Trend Library Cafe Dalam Pengembangan Tradisi Intelektual Masyarakat Aceh,” J. Ilmu Perpust. dan Inf., vol. 8, no. 1, pp. 121–130, 2024, doi: 10.29240/tik.v.
[11] C. Afrina, “Implementasi Teknologi Informasi Untuk Meningkatkan Mutu Layanan Perpustakaan Iain Batusangkar,” Libria, vol. 11, no. 2, pp. 115–127, 2019.
[12] J. Pratiwi, N. Rizki Erjani, B. Rahmat Hidayat, and R. Febrianto, “The Impact of Intercultural Business Communications in the Era of Globalization,” INVEST J. Inov. Bisnis dan Akuntans, vol. 4, no. 1, pp. 281–287, 2023.
[13] I. A. Abu-Arqoub and F. A. Alserhan, “Non-verbal barriers to effective intercultural communication,” Utop. y Prax. Latinoam., vol. 24, no. Extra5, pp. 307–316, 2019, [Online]. Available: https://www.redalyc.org/journal/279/27962050034/27962050034.pdf
[14] I Gusti Agung Laksmi Swaryputri, “Cross-Cultural Communication And Effectiveness Intercultural Communication.”
[15] E. Surya, S. C. Barkah, I. Sukoco, and L. Auliana, “Analisis Penerapan Komunikasi Lintas Budaya dalam Perusahaan Multinasional ( Suatu Telaah Pustaka ) perusahaan multinasional secara konseptual . Disusun dalam rangka mencari tahu bagaimana globalisasi membuat organisasi tumbuh secara global . Disimpulkan,” J. Dimmensi, vol. 2, no. 2, pp. 63–74, 2022.
[16] I. Djanarko and R. U. Pasopati2, “Journal Communication Spectrum : Capturing New Perspectives in Communication Vol. 7 No. 1 Februari – Juli 2017,” vol. 7, no. 1, pp. 61–73, 2017.
[17] T. Tranggono et al., “Pengaruh Perkembangan Teknologi Di Era Globalisasi Dan Peran Pendidikan Terhadap Degradasi Moral Pada Remaja,” Bur. J. Indones. J. Law Soc. Gov., vol. 3, no. 2, pp. 1927–1946, 2023.
[18] A. Modak and A. Nath, “scientific Publishing in the digital age : Opportunities and challenges,” Int. J. Libr. Inf. Sci., vol. 7, no. 4, pp. 389–395, 2020, doi: 10.21608/ijlis.2020.142158.
[19] R. Aggarwal, “Management International Review,” Manag. Int. Rev., no. January 1999, 1999, doi: 10.1007/978-3-322-90991-6.
[20] P. Dr Singh, “The Role of Body Language in Cross Cultural Communication,” Int. J. Res. Trends Innov., vol. 7, no. 5, pp. 890–894, 2022.
[21] J. A. Hall, T. G. Horgan, and N. A. Murphy, “Nonverbal Communication,” Annu. Rev. Psychol., vol. 70, pp. 271–294, 2019, doi: 10.1146/annurev-psych-010418-103145.
[22] Anuradha and S. N. Singh, “Impact of Nonverbal Signals in Business Communication,” UGC Care J. ISSN 2249-6661, vol. 43, no. 4, pp. 60–65, 2020, [Online]. Available: https://www.researchgate.net/publication/359815906_IMPACT_OF_NONVERBAL_SIGNALS_IN_BUSINESS_COMMUNICATION/link/624ffe16b0cee02d695a8493/download?_tp=eyJjb250ZXh0Ijp7ImZpcnN0UGFnZSI6InB1YmxpY2F0aW9uIiwicGFnZSI6InB1YmxpY2F0aW9uIn19
Published
2024-11-25
How to Cite
TIWOW, Clara et al.
EFEKTIVITAS KOMUNIKASI NONVERBAL DALAM PENGEMBANGAN BISNIS GLOBAL: TANTANGAN DAN PELUANG DI ERA GLOBALISASI.
Journal of Information System, Applied, Management, Accounting and Research, [S.l.], v. 8, n. 4, p. 973-984, nov. 2024.
ISSN 2598-8719.
Available at: <https://journal.stmikjayakarta.ac.id/index.php/jisamar/article/view/1507>. Date accessed: 12 dec. 2024.
doi: https://doi.org/10.52362/jisamar.v8i4.1507.
Section
Articles
This work is licensed under a Creative Commons Attribution 4.0 International License.
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