EVALUASI KUALITAS LAYANAN SISTEM INFORMASI SHOPEE MENGGUNAKAN METODE WEBQUAL 4.0 (STUDY KASUS CV. PRIMERO LASER INDONESIA)
Abstract
Electronic Commerce (E-Commerce) is a combination of technology business between business people and customers who conduct electronic transactions online. Currently, many people shop online or it can be called e-commerce in Indonesia, such as Shopee. The quality of e-commerce sites can affect the number of customers to make transactions, knowing that the height and quality of the website is determined by Webqual 4.0. The instruments used are validity test and reliability test, partial hypothesis test (T test), simultaneous test (F test) and coefficient of determination test ( . This study aims to obtain value from users and to determine the factors that affect the quality of the Shopee website. To support research, researchers conduct interviews and questionnaires as a method of collecting information. The population in this research are customers/clients who have used the Shopee web as a medium for purchasing goods at CV. Primero Laser Indonesia. 50 respondents have been collected as an illustration in this case it takes 2 (two) weeks of collection. The results of this study have a good and significant effect on the Information Quality variable ( on user satisfaction at CV. Primero Laser Indonesia customers (Y), but there is no good/positive and significant effect between the Usability Quality variable ( and Service Interaction Quality ( to customer satisfaction CV. Primero Laser Indonesia (Y).
References
[2] S. Zinah, M. L. Hamzah, N. E. Rozanda, and F. N. Salisah, “Analisis Kualitas Layanan E-Commerce Shopee Menggunakan Metode E-Servqual Dan Kano,” J. Tek. Inform. dan Sist. Informas, vol. 10, no. 2, pp. 316–328, 2023, [Online]. Available: https://jurnal.mdp.ac.id/index.php/jatisi/article/view/4544.
[3] N. P. N. C. Dewi and Dito Aditia Darma Nasutio, “Pentingnya Penerapan E-Commerce Bagi Umkm Sebagai Salah Satu Bentuk Pemasaran Digital Dalam Menghadapi Revolusi Industri 4.0,” J. Pijar, vol. 1, no. 2, pp. 83–88, 2023, [Online]. Available: https://e-journal.naureendigition.com/index.php/pmb.
[4] F. F. Alawiyah and D. S. Canta, “Evaluasi Pengalaman Pengguna Pada Aplikasi Shopee Menggunakan Metode User Experience Questionnaire (UEQ),” J. Inf. Syst. Res., vol. 3, no. 4, pp. 344–350, 2022, doi: 10.47065/josh.v3i4.1574.
[5] D. Satria, buku ajar analisa dan perancangan sistem informasi. Eureke Media Aksara, 2023.
[6] CNBC, “Tokopedia Juara e-Commerce di Indonesia,” CNBC Indonesia, 2021. https://www.cnbcindonesia.com/news/20210922133413-8-278251/tokopedia-juara-e-commerce-di-indonesia.
[7] M. R. A. Adieb, A. Sugiharto, and S. Adhy, “Analisis Pengaruh Kualitas Website Shopee Terhadap Kepuasan Pengguna Berdasarkan Metode WebQual 4.0 (Studi Kasus : Mahasiswa Pengguna Shopee di Universitas Diponegoro),” J. Masy. Inform., vol. 15, no. 1, pp. 39–55, 2024, doi: 10.14710/jmasif.15.1.59737.
[8] D. K. Sawlani, Keputusan Pembelian Online Kualitas Website, Keamanan dan Kepercayaan. Scopindo Media Pustaka, 2021.
[9] R. A. Widitya, M. Rafi, and A. F. Yusha, “‘Evaluasi Kualitas Layanan dalam E-Commerce : Studi Kasus pada Platform Shopee kualitas layanan dan kepuasan konsumen pada Shopee,’” J. Manaj., vol. 2, no. 4, 2024.
[10] D. S. Irawati and D. Pibriana, “Perbandingan Kualitas Dua E-Commerce Terhadap Kepuasan Pengguna Menggunakan Metode Servqual Comparison of the Quality of Two E-Commerce to User Satisfaction Using Servqual Method,” Jtsi, vol. 2, no. 2, pp. 251–264, 2021, [Online]. Available: https://jurnal.mdp.ac.id/index.php/jtsi/article/view/1382.
[11] Z. Fadli et al., Pengantar Sistem Informasi Manajemen. Cendikia Mulia Mandiri, 2025.
[12] N. M. Septiyani et al., Manifestasi Public Relations Di Era Digital 4.0. Nas Media Pustaka, 2024.
[13] Angga Hernawan, Rachman Komarudin, and Nurul Afni, “Analisa Perbandingan Kualitas Pelayanan Web E-Commerce Terhadap Kepuasan Konsumen Menggunakan WebQual 4.0,” J. Ilm. Teknol. Inf. Asia, vol. 15, no. 1, pp. 39–50, 2021.
[14] Ubaydillah, M. Sanglise, and A. De Kweldju, “Analisis Penilaian Kualitas Website Shopee terhadap Kepuasan pengguna Menggunakan Metode Webqual 4.0,” J. Ilm. Penelit. dan Pembelajaran Inform., vol. 9, no. 3, pp. 1484–1493, 2024, [Online]. Available: https://doi.org/10.29100/jipi.v9i3.5735.
[15] S. Riyanto and A. A. Hatmawan, Metode Riset Penelitian Kuantitatif Penelitian Di Bidang Manajemen, Teknik, Pendidikan Dan Eksperimen. Deepublish, 2020.
[16] N. F. Hasan et al., Dasar Analisa Perancangan Sistem Informasi. Cendikia Mulia Mandiri, 2023.

This work is licensed under a Creative Commons Attribution 4.0 International License.